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Collaboration includes Overwatch League 2019 season highlight clips
IRVINE, Calif.—Aug. 23, 2018—The Overwatch LeagueTM and Twitter today announced a new multiyear deal to bring highlights and livestream content to the platform, continuing with the Overwatch League All-Star Weekend, happening Aug. 25–26 at Blizzard Arena Los Angeles. The collaboration breaks new ground in creative programming and video-on-demand content.Overwatch League All-Star Weekend
With the Overwatch League All-Star Weekend taking place this Saturday and Sunday, Twitter is making it easier than ever for fans to join in the conversation. Overwatch League will provide near real-time video highlights to Twitter, including the most exciting moments of the Pacific Division and Atlantic Division All-Star matchups.
Live Weekly Show
Starting in Overwatch League’s 2019 season, Watchpoint, a weekly preview show covering upcoming Overwatch League matches, will be streamed live on Twitter via @overwatchleague. Watchpoint provides fans with stats, match predictions, analysis, and more.
Twitter will drive Overwatch League’s distribution of near real-time highlight clips from every match of the Overwatch League regular season, playoffs, Grand Finals, and All-Star Weekend.
“From the inception of the Overwatch League, the community on Twitter has always been one of our most passionate and engaged,” said Daniel Cherry, vice president and chief marketing officer for Activision Blizzard Esports Leagues. “That’s why we are particularly excited to announce this collaboration, beginning with the Overwatch League’s All Star-Weekend.”
“Twitter is where Overwatch League conversations happen and we’re thrilled to bring more content to the platform for several years,” said Rishi Chadha, head of gaming partnerships at Twitter. “Overwatch League is one of the most Tweeted-about esports leagues on the platform, and this partnership will bolster that conversation.”
Gfinity plc (AIM: GFIN), a world leading esports solutions provider, today announces a multi-season agreement with Domino’s to become Presenting Partner of the Gfinity Challenger and Elite Series UK. The significant investment into the Gfinity Challenger and Elite Series UK enables Domino’s to connect and engage within one of the fastest-growing entertainment sectors and target the young adult demographic that consumes gaming and esports content daily via digital platforms.
The partnership, which runs until December 2020, represents the biggest commercial deal in the Company’s history and is further evidence of the world’s leading brands being attracted to both esports and Gfinity, with previous partners including Unilever (Lynx), HP Omen and Turtle Beach.
The agreement secures Domino’s exclusivity within the quick service restaurant sector and an in-show presence throughout the 80 hours of live FIFA, Rocket League and Street Fighter V broadcasts. In addition, Domino’s will receive bespoke content, broadcast and digital assets, player shirt sleeve branding, social media activations, customer relationship management, ticketing and hospitality. Domino’s will also use its extensive channels to promote both the Gfinity Challenger and Elite Series UK plus the player stories that emerge and share them with its loyal consumer base.
Leading gaming headset and audio accessory brand Turtle Beach (NASDAQ: HEAR), today announced another significant partnership as the official esports and gaming headset partner for Manchester City eSports. The new partnership will see all Manchester City pro players using Turtle Beach’s Elite Pro line of professional gaming audio equipment, as well as other Turtle Beach gear and accessories. Manchester City currently fields two top-tier competitive players in EA SPORTS FIFA 18.
As well as achieving success on the pitch, Manchester City has also been investing resources in dominating the virtual game by signing prolific EA SPORTS FIFA pro players Marcus ‘Marcuzo’ Jorgensen, and more recently Kai ‘Deto’ Wollin – the reigning PS4™ world champion.
“As the leading brand in gaming audio we’re thrilled to team-up with the Premier League Champions. No matter what the game, competitive play is about total immersion, and that is what the Manchester City players can expect from our Elite Pro series,” said Juergen Stark, CEO, Turtle Beach Corporation. “Manchester City is a truly global brand and while their esports endeavors are just beginning, we’re ready to embark on the journey with them to help achieve even more success, both on the virtual pitch and off.”